Web developer & web designer?
Web developer & web designer?
Even if businesses have social media accounts, many people will likely question the legitimacy of the products and services they offer. Verisign even found that 84% of consumers today think that a website with an aesthetically pleasing web design can make a business look more professional and credible.
Not to mention, most online experiences start with a search engine. Apart from Google, other people also use Yahoo!, Bing, Baidu, and many more. In this case, you can expect more people to find your business when you have a website. Instead of doing website creation yourself, engage professionals to help set up a website for your business. The problem, however, is who should you hire between a website developer and a website designer? Adaweb explains in detail so you can see the difference.
What is a Web Developer?
Web Developer Type
Every web developer's job is different. Their task ultimately depends on the respective parts of the website development, such as front-end, back-end, and full-stack. Below are the different types of website developers and their roles in website creation.
The job of a front-end website developer is to program the visual elements of a website, namely the features that visitors will see when browsing through web pages. Since their roles are likely to overlap with that of a web designer, front-end website developers tend to collaborate with them simultaneously.
As the name suggests, back-end website developers are programmers who work behind the scenes of website creation, and their main job is to guarantee that the entire website will function properly. The back-end website developer will check if the coding connects the website to the web server and the data flows without interruption to guarantee that the customer transactions will run correctly.
3. Full Stack
This type of website developer, on the other hand, is a jack of all trades. That means they can do both front-end and back-end website developer work.
What Is A Website Developer's Skill Set?
- Experience in website testing and debugging
- Knowledgeable in content management systems
- Attention to detail
- Can explain technical things clearly
- Strong numerical and creative skills
What is a Web Designer?
Unlike a website developer, a web designer is someone who can make a website look aesthetically pleasing. The nature of their work mostly involves improving the look and overall layout of the website while ensuring it is user-friendly. Since a business website has to do with brand image, website designers often meet with clients to discuss the overall look and feel of the website.
After that, the website designer will use Adobe XD, Illustrator, DreamWeaver, and Sketch to describe the layout of the web design with agreed color schemes, font styles, and features.
Types of Web Designers
When it comes to designing websites, web designers usually specialize. Knowing the differences between the types of web designers will help you determine which one you should follow for the creation of your business website in Singapore.
1. User Experience (UX)
The role of a UX web designer is to know how users will have a great experience when they interact with website elements and features. As much as possible, they will try to imagine the entire user experience from the moment they open the website, browse the web page, and make a purchase. A UX web designer will start their work by creating a chart for the user path and planning the information architecture. Before they can do any of this, they will research to learn more about their client's business industry.
2. User Interface (UI)
The UI web designer concentrates on creating the appearance of the website and its web pages using the user journey map that the UX web designer has provided. They will set the page layout, choose the color scheme, adjust the typography, and create interactive interface elements such as scrollers, buttons, switches, and drop-down menus. All of these will help the website to be aesthetically pleasing and encourage visitors to stay longer.
3. Visual Designer
Like full-stack website developers, visual designers are also a jack of all trades; they can work on the UX and UI aspects of website development. A visual designer always guarantees to find a balance between an aesthetically pleasing web design and a well-functioning website.
What are the Skills of a Web Designer?
- Knowledge of coding languages (optional)
- Understand the principles of web design
- Know color theory and typography
- Able to use various design tools and software
- Highly skilled in interactive animation
The Differences Between Both
The roles of a website developer and website designer are different in many ways, but they are both necessary for website creation. Shown below is a comparison of the differences between the two.
- Web Designers are naturally artistic and creative.
- Web Designers understand the aesthetic element.
- They turn concepts into engaging visual designs.
- Web designing involves using tools such as Adobe XD, Illustrator, DreamWeaver, Sketch, etc.
- Web Developers lean towards the more technical side of website creation.
- Web development refers to building user-friendly websites based on the client's specifications.
- They turn web design ideas into functioning websites.
Which One Do You Need to Hire for Your Business’s Website Creation?
Even though the roles of a website developer and web designer are different, they are equally vital for website creation. Hiring both can help create an aesthetically pleasing web design and a well-functioning website that can capture the attention of your target audience. After all, 94% of first impressions will come from a website’s visual aspects, followed by the navigation process. Contact Adaweb if you need help building your business’s website and implementing a proper branding identity.
By Arief Fadillah
Source: Digital Agency NetworkSee Profile